Wearables & Training Apps

14+ hour, 38+ min ago   (217+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. The news: Consumers want creator perspectives and reviews to be considered inside AI recommendations and trust AI shopping assistance more when it’s informed by influencers. But…...

4+ day, 9+ hour ago   (397+ words) New research from the IAB finds that 56% of consumers prefer AI shopping recommendations that draw on creator or influencer reviews, with the preference rising to 65% among Gen Z and Millennials, according to a survey conducted through the IAB Insights Engine....

4+ day, 14+ hour ago   (206+ words) Global study finds 56% of consumers prefer AI-generated shopping recommendations that incorporate creator perspectives, with Gen Z and Millennials leading the shift The findings reveal a clear opportunity for AI platforms to bring trusted creator perspectives into the shopping experience. More…...

5+ day, 10+ hour ago   (427+ words) Global study finds 56% of consumers prefer AI-generated shopping recommendations that incorporate creator perspectives, with Gen Z and Millennials leading the shift The findings reveal a clear opportunity for AI platforms to bring trusted creator perspectives into the shopping experience. More…...

5+ day, 4+ hour ago   (332+ words) For planning, Shipt’s examples include requests such as building a cart for a Saturday tailgate for 25 people that also contains brunch items, or assembling a cart of easy school lunches and after-school snacks, with the cart populating instantly. Shoppers can…...

5+ day, 2+ hour ago   (498+ words) Intent is becoming a searchable input For retailers, the assistant therefore needs more than a convincing conversational style. It needs reliable product information and clear rules for distinguishing facts, supported comparisons and uncertain inferences. Product data sets the limits of…...

5+ day, 9+ hour ago   (391+ words) Instacart and Shipt both launched AI assistants on Sept. 9, giving shoppers a conversational shopping tool to help them build their grocery carts. Instacart also named the first grocers to go live on a white-label version retailers can brand as their…...

5+ day, 9+ hour ago   (151+ words) Sep 09, 2026, 09:00 ET BIRMINGHAM, Ala., Sept. 9, 2026 /PRNewswire/ -- Between packed calendars, the school pick-up line, and the dreaded "what's for dinner" question, grocery shopping can often feel like a stressful task. Shipt is providing relief and putting an end to decision fatigue…...

5+ day, 9+ hour ago   (587+ words) “We’re not sharing the same level of data with OpenAI as we would with the shopping assistant embedded on our platform,” Hamburger said. “Obviously, we want to make sure that data remains a competitive advantage for us and for our…...

5+ day, 18+ hour ago   (246+ words) Nature's Emporium, a family owned Ontario organic and natural products grocer, has announced a new partnership with Retailgrid, an AI powered spreadsheet for retail. The aim here is to give Nature's Emporium's merchandising team a live, day-to-day view of the…...